Reports in the media this week that sales of smartphones are likely to reach 500m this year, a 58% growth on 2010. Gartner's well respected study says that sales will reach 1 billion a year by 2015, driven by falling prices. The largest operating system is Android, with the prediction that they will have 50% of the market by end of 2012. Nokia's Symbian is currently second and may grow as this is replaced by the tie-up with Microsoft. Apple has between 17% and 19% of the market, which still accounts for somewhere between 1.5 million and 2 million iPhones being sold every week.
The biggest surprise has been the success of Taiwanese handset maker HTC which is now coming within striking distance of iPhone and Blackberry, according to the FT this week. HTC is now bigger than Nokia in the smartphone market.
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